Internet Marketing

When the online world changes, it is time to adapt

A great deal has been made about certain updates in the world of internet marketing, including changes wrought by Google Penguin. Changes always take their toll in this field, but …

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The Future is Content Marketing

Steve Jobs once said “The best people are the ones that understand content.  They’re a pain in the butt to manage, but you put up with it because they are …

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Is your Facebook Business Page ‘Broken’ Tomorrow?

“Any change, even a change for the better, is always accompanied by drawbacks and discomforts” – Arnold Bennett Tomorrow (March 31st) it’s all change for Facebook business pages. In a …

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Finding Your Voice in Social Media Pt.1: Assigning Brand Attributes

Before you know what you’re going to say in social media, you’ll need to know how to say it. You need to find your voice. This is the first part …

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RIP Fangates. It’s all change for Facebook Business Pages.

There are going to be some big changes to Facebook business pages in the coming days, and one of the biggest is the death of the ‘fangate’. In a seemingly …

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SEO tools of the trade – a Q&A with Neil Walker following SES London

Recently, our chief technical officer, Neil Walker, spoke at SES London. (SES stands for ‘search engine strategies’ in case you were wondering). The leading search marketing conference in Europe, SES …

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Hackers break SSL used by millions of sites

For those of you who don’t know SSL (secure socket layer) is the technology that establishes an encrypted link between your web server and a browser. This link ensures that …

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