What is Web Analytics and its Role in Digital Marketing

Web Analytics – Best of Breed Offering Web Analytics is rapidly becoming a “must-have” tool for understanding website visitor behaviour. SEO Agencies now offer our UK clients a fully managed web analytics service. To enhance the effectiveness of our SEO services, UK businesses can now benefit from regular and detailed web analytics reports so that … Read more

50 SEO Optimization Tips and Best Practices for WordPress

Struggling to get your WordPress website noticed? Boost your online presence with our top-notch SEO optimization tips and best practices! Unlock the secrets to climbing search engine ranks and attracting more visitors to your site. In this blog post, we’ll discuss the essentials of optimizing your WordPress website for search engines. We’ve covered you, from … Read more

What is HTTPS/SSL and How It Will Boost My Rankings

Before the scurry begins towards hastily switching over to HTTPS/SSL, in light of Google’s latest announcement that they are now using HTTPS/SSL as a ranking signal in their search algorithm, let’s explore what the news means. What is HTTPS/ SSL? Well quite simply HTTPS is a communications protocol for secure communication over a computer network … Read more

What is SasS, PaaS, LaaS, CaaS, FaaS, IaaS

Defining Software as a service (SaaS), Infrastructure as a Service (IaaS), Platform as a Service (PaaS), Platform as a Service (PaaS), Function as a service (FaaS), Container as a Service (CaaS), Licensing-as-a-Service (LaaS) What is SaaS Software as a service (SaaS) is a software licensing and delivery model in which software is licensed on a … Read more

Google Guide One Site Title That Google Uses In The Search Results

Google Search Central updated a section of the developer support page that’s dedicated to supporting developers with how to change the site title that Google uses in the search results. The new section offers advice for troubleshooting troublesome title tags so that you understand why Google is changing the link titles. Title Links Best Practices … Read more

What is ALT Tag ? How to Optimize?

What is an ALT tag? Alt text (alternative text) describes how an image appears or functions on a page. Screen readers read aloud alt text to visually impaired visitors, it seems, instead of an image if it fails to load, and search engine bots index it to help them better grasp the content of your … Read more